AD SIZES

• MPU (300x250)
• Leaderboard (468x60)
• Full Screen Interstitials

FILE SIZES

All rich media units should be 3rd party served. Our ads are served through Dart For Publishers (DFP).
728x90 (downward expansion to 728x315 max, if expanding)
-40K gif/jpg, 40K Flash; Up to 100k additional loads 300x250 (left expansion to 500x250 max, if expanding)
-40K gif/jpg, 40K Flash; Up to 100k additional loads 160x600 (left expansion to 500x600 max, if expanding)
-40K gif/jpg, 40K Flash; Up to 100k additional loads 970x66 OPA push-down unit (downward expansion to 970x418 max, if expanding)
Expanding must be user-initiated (preferably on click) up to 100kb file size. Video streams up to 2.2mb. Looping Restrictions: 5 max

BANNER DETAILS

Standard: GIF, JPEG, site served flash with back-up static rich Media: HTML, JavaScript, Flash, iFrame third Party rich Media Accepted: For example: MediaMind, PointRoll, Atlas, Mediaplex, BlueLithium, Eyewonder, Unicast • Serving fees may apply, if agency does not pay directly. • Please send us reporting access or weekly reports. • If banner corners are rounded, please include transparent background. • A banner may not produce audio without user initiation. Once audio begins, there must be a clear “pause” or “stop” button. Banners that expand on click or mouse over must have a clear “close” button and retract when the mouse is off banner.

NEWSLETTER

Only jpg, gif, or standard ad tags that redirect to jpg or gif.
Also, include 25-word text with linking URL or click command.

SPONSHORSHIP

After a campaign is booked, please send .EPS file of brand logo to have sponsor logo treatment added.

BRANDING

All ads must include advertiser branding in the form of advertiser name and/or logo.

DELIVERY DEADLINE

2 Full Business Days for Standard Media
5 Full Business Days for Rich Media, Video, and Newsletter ads
10 Full Business Days for OPA/Pushdown units (from receipt of final creative tags)

IMPORTANT INFORMATION

• Provide linking URL, Alt text and rotation instructions for each ad unit. All artwork must be accompanied by alternative text. Alt text should be no more than 50 characters (spaces included).
• All ads, including third-party ads, MUST be tested for approval.
• Longer lead-times are required for copy rotations of more than five ads per month.
• Shockwave Flash banners must be created using the clickTag format.
• HTML sniffer code must be implemented in order to detect whether a user’s browser is capable of displaying the Shockwave Flash file. A back-up banner should be displayed if the user cannot accept Shockwave Flash. VERYBEST.COM will not approve HTML sniffer codes, which prompt the user to download a plug-in. A back-up banner is required for all rich media ads.
• In order to track clicks on forms, “method=get” must be used. (Forms with “method=post” can run through DART, however clicks cannot be tracked.)

REFUND POLICY

No refund is provided for ad services.