Villa Meissen is the luxury flagship dedicated to the Meissen style and opens in the Spring at the Salone del Mobile at the Via Montenapoleone.
The launch is in celebration of one of the very best
and most prestigious brand names heritage associated with the manufacturer for porcelain. The launch will actually mark the transformation from porcelain to that of a leading luxury
European house. Casa Carcassola-Grandi is one of the most historical of homes along with being one of the earliest in the city. This will be home to the numerous facets that accompany the Meissen brand name which is more than 300 years old. The brand name provides a global platform that showcases the most recent diversification of the luxury
lifestyle group of the very best
.Villa Meissen will also introduce Meissen Home. Meissen Home is core to the brand names DNA and captures all of the discrete luxury
of Europe along with its royal roots. Villa Meissen is hoping to welcome some of the very best
interior designers from around the globe, all of whom offer bespoke and unique services all of which are aimed at the execution of interior projects which range from private homes to yachts of the very best
. The opening of the Villa Meissen is a defining moment in this brand names evolution which is led by the CEO Dr Christian Kurtzke.The Villa Meissen is to be the very first destination in the world that is to capture the whole soul and essence of the brand name. This encompasses some of the very best luxury
home interiors, porcelain which is a limited edition and artworks of the very best
, along with fine luxury
jewelry.The Villa will also be a wonderful place to experience all the authenticity of this luxury
brand name which has firm roots in contemporary design. The premiere of Meissen Home will include superb hand crafted sofas along with armchairs, textiles and rugs, all of which take their inspiration from the 30s to the 50s and which are all infused with the rich archives of elements from Meissen.
Throughout the Villa has been artfully restored and boasts the original period features. A specially designed region will be home to some of the fine jewelry collection of Meissen Joaillerie 2012 and the hand crafted range from Meissen Architecture.The launch of the Villa Meissen will represent a very definitive moment in the whole history of the luxury
company and will consolidate their position as one of the leading luxury
houses of not only the past but also the future. The flagship will be a blueprint for more expansion around the world.